Here’s the bad news about social media marketing: it demands an endless stream of content, updates, and interaction from you (and we know how busy you already are, right?) Here’s the good news: with the right framework, creating a healthy stream of social media content for your profiles will become much easier (and more effective to boot). Instead of taking a guess at what your fans and followers would be interested in seeing every time you send a tweet or post to Facebook, you can set up strategic categories from which to pull engaging content.

 

Source: www.socialmediatoday.com