For companies like ours, a small-medium sized B2B business working within a rapidly expanding global network, it’s hard to fall in love with Facebook.
When I look at Weidert’s “likes” on Facebook (334) versus our number of Twitter followers (2,238) and LinkedIn followers (543), it often feels like we just started our page. Each month, our Facebook growth feels slow and our reach looks small, and often, it’s a frustrating experience.
Read more at http://www.business2community.com/facebook/facebook-likes-build-better-audience-0633800#IQOYDdmg8K0epao0.99
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